2004
Mother – Coca-Cola Piccadilly Circus
Coca-Cola is now blue and yellow, or black and orange - depending upon which football team you support - as Coke are the new sponsors of the Football League. Edgy ad agency Mother have painted the classic logo in all 72 team colours and Fibre brought these to life on the new 32m super-wide-screen LED display at Piccadilly Circus.
Grolsch – My Alien Abduction
Fibre helped thousands get abducted by aliens - all in support of a Grolsch campaign. Creating a website and book that tied into the commercial, the designers increased its staying power.