Armadillo Scooterwear – Brand Communications

In the early days of Fibre, the creative directors zipped from meeting to meeting on the company Vespa, with perhaps, more regard for style than safety. Fast-forward ten years and Fibre brings their two-wheeled and brand communication experience to Armadillo’s highly-protective but stylish scooterwear. The brand needed to build on its early success and prepare for a growing range and an international push. After a thorough inspection, Fibre gave the identity a tune-up, reconditioned all the print communications and re-sprayed the website. That should keep it on the road for years to come.
2008Armadillo ScooterwearIdentityPrintWebsite